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2010/02/10 at 12:00am

‘Spider Man 4’ to be in 3D in 2012

02.10.2010 | By Jack Rico |

So we finally have a real date for what is to be the reimagining or reinvention of the new, younger Spider Man films. It also will feature the 3D technology for an ultimate movie going experience. Across our email we received the new press release from Columbia Pictures regarding the news:

“Spider-Man will swing into theaters worldwide in 3D beginning July 3, 2012, it was announced today by Jeff Blake, Chairman of Sony Pictures Worldwide Marketing & Distribution. The new film which is still untitled, will begin production later this year directed by Marc Webb from a screenplay by James Vanderbilt. Avi Arad and Laura Ziskin will produce the film from Columbia Pictures and Marvel Studios.

Commenting on the announcement, Blake said, “Spider-Man is the ultimate summer movie-going experience, and we’re thrilled the filmmakers are presenting the next installment in 3D. Spider-Man is one of the most popular characters in the world, and we know audiences are eager and excited to discover Marc’s fantastic vision for Peter Parker and the franchise.”

‘Monsters vs. Aliens’ is #1 at the box office!

By Pau Brunet

2009/03/30 at 12:00am

Movies

‘Monsters vs. Aliens’ is #1 at the box office!

03.30.2009 | By Pau Brunet |

DreamWorks Animation’s action comedy “Monsters vs. Aliens,” which features creatures from 1950s flicks in a showdown with invading extraterrestrials, launched itself into the No. 1 spot with a $58.2 million debut, according to studio estimates Sunday.

It was the biggest debut so far in 2009, topping the $55.2 million first weekend of “Watchmen” in early March.

Opening in second place was Lionsgate’s ghost story “The Haunting in Connecticut” with $23 million in ticket sales.

The previous weekend’s top movie, Summit Entertainment’s apocalyptic thriller “Knowing,” slipped to third with $14.7 million, raising its 10-day total to $46.2 million.

The big opening for “Monsters vs. Aliens” boosted Hollywood revenues after a couple of down weekends.

“Monsters vs. Aliens” was the latest success story for digital 3-D projection. While the 2,080 3-D screens accounted for just 28 percent of the roughly 7,300 on which the movie played, they made up 56 percent of its total box-office haul, said Anne Globe, head of marketing for DreamWorks Animation.

Tickets for 3-D movies typically cost a few dollars more than the 2-D version.

1. “Monsters vs. Aliens,” $58.2 million.

2. “The Haunting in Connecticut,” $23 million.

3. “Knowing,” $14.7 million.

4. “I Love You, Man,” $12.6 million.

5. “Duplicity,” $7.6 million.

6. “Race to Witch Mountain,” $5.6 million.

7. “12 Rounds,” $5.3 million.

8. “Watchmen,” $2.755 million.

9. “Taken,” $2.75 million.

10. “The Last House on the Left,” $2.6 million.

‘Monsters vs. Aliens’ 3D trailer to be seen in Super Bowl!

By Mack Chico

2009/01/04 at 12:00am

Movies

‘Monsters vs. Aliens’ 3D trailer to be seen in Super Bowl!

01.4.2009 | By Mack Chico |

Some 150 million 3D glasses will be given away for Super Bowl viewers to watch a 90-second 3D sneak preview of the big-screen animated feature “Monsters vs. Aliens.” While 3D telecasts are nothing new, this marks the first time one has been done for such a large audience.

DreamWorks Animation chief executive Jeffrey Katzenberg called the stunt “perhaps the biggest media-advertising event in history.” He wouldn’t give a hard figure on the cost, but said it “involves tens of millions of dollars.”

Katzenberg promised the quality of the 3D will be superior to what has been done in the past. He said the glasses will use Intel InTru 3D and ColorCode 3-D, which updates the old red-blue Anaglyph system.

The technology will also allow those without the glasses to see an almost ordinary image on the TV screen. But, Katzenberg added, it still doesn’t come close to the 3D quality moviegoers will see in theaters when the film opens stateside March 27.

“Monsters vs. Aliens” follows a group of ragtag Earthling monsters who are out to save the world following an alien invasion. The film features the voices of Reese Witherspoon, Seth Rogen and Kiefer Sutherland.

The glasses will be distributed free at Pepsi/SoBe Life Water displays at 28,000 locations including grocery, drug and electronics stores and big-box retailers.

The promotion was unveiled Saturday during NBC’s telecast of the AFC Wild Card Playoffs between the Indianapolis Colts and San Diego Chargers. NBC, which will air the Super Bowl on Feb. 1, has its own interest in making sure the glasses are used, as it will air a 3D episode of its series “Chuck” the following night.

“Monsters vs Aliens” is co-directed by Rob Letterman (“Shark Tale”) and Conrad Vernon (“Shrek 2”), who supervised production of the promotion that will air during the Super Bowl.

The directors said they will be watching the telecast from home. “With beer,” Vernon said, laughing. “We’re going to test the effects of beer and 3D,” said Letterman.