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commercial Archives - ShowBizCafe.com

commercial Archives - ShowBizCafe.com

Jack Rico

By

2012/02/01 at 12:00am

‘Evita’ on Broadway gets first TV commercial

02.1.2012 | By |

'Evita' on Broadway gets first TV commercial

If you were to ask any theater fan what is the show they are most looking forward to seeing this year, a large majority will probably tell you ‘Evita’. Why? One name. Ricky Martin. Word of mouth has been so widespread on his co-starring role that any advertising would be almost unnecessary. Nevertheless, and to be on the safe side, producers have launched their PR minions to let those who have been sleeping under a rock that – “Ricky is coming, Ricky is coming!”

The marketing blitz began on radio approximately 2 weeks ago and has expanded now onto TV. Thanks to Youtube, we got our hands on the :15 second commercial that shows Martin, nicely shaved and tan, with the other two talented leads in Argentine actress Elena Rogers and Broadway veteran Michael Cerveris (Sweeney Todd). Even though the ad is brief, it’s haunting. The musical is gaining momentum and by the time it opens on April 5th, it’ll become an event.

Have a look below at the first ‘Evita’ on Broadway television commercial starring Ricky Martin.

Synopsis: Eva Perón used her beauty and charisma to rise meteorically from the slums of Argentina to the presidential mansion as First Lady. She won international acclaim and adoration from her own people as a champion of the poor, while glamour, power and greed made her the world’s first major political celebrity. EVITA tells Eva’s passionate and tragic story through Tim Rice and Andrew Lloyd Webber’s most dazzling and beloved score, which includes “Don’t Cry for Me Argentina,” “Another Suitcase in Another Hall” and “High Flying Adored,” together with “You Must Love Me,” the Oscar-winning hit from the film EVITA.

Jack Rico

By

2010/01/28 at 12:00am

EXCLUSIVE! First Look at ‘The Crazies’ TV Spot

01.28.2010 | By |

EXCLUSIVE! First Look at 'The Crazies' TV Spot

We just got a hold of the first TV spot of The Crazies before it has even hit the TV networks! It shows some never before scenes directed by George A. Romero.

The Crazies is a remake from the 1973 original that George Romero directed about the inhabitants of a small Iowa town suddenly plagued by insanity and then death after a mysterious toxin contaminates their water supply. One man, his wife, a nurse, and the sheriff try to survive this plague, but when the military are killing everyone on sight, they’re going to have to fight their way out, or die by either the plague or the military.

The film is released Feb 26th! Check it out now!

 

Mack Chico

By

2009/01/04 at 12:00am

‘Monsters vs. Aliens’ 3D trailer to be seen in Super Bowl!

01.4.2009 | By |

'Monsters vs. Aliens' 3D trailer to be seen in Super Bowl!

Some 150 million 3D glasses will be given away for Super Bowl viewers to watch a 90-second 3D sneak preview of the big-screen animated feature “Monsters vs. Aliens.” While 3D telecasts are nothing new, this marks the first time one has been done for such a large audience.

DreamWorks Animation chief executive Jeffrey Katzenberg called the stunt “perhaps the biggest media-advertising event in history.” He wouldn’t give a hard figure on the cost, but said it “involves tens of millions of dollars.”

Katzenberg promised the quality of the 3D will be superior to what has been done in the past. He said the glasses will use Intel InTru 3D and ColorCode 3-D, which updates the old red-blue Anaglyph system.

The technology will also allow those without the glasses to see an almost ordinary image on the TV screen. But, Katzenberg added, it still doesn’t come close to the 3D quality moviegoers will see in theaters when the film opens stateside March 27.

“Monsters vs. Aliens” follows a group of ragtag Earthling monsters who are out to save the world following an alien invasion. The film features the voices of Reese Witherspoon, Seth Rogen and Kiefer Sutherland.

The glasses will be distributed free at Pepsi/SoBe Life Water displays at 28,000 locations including grocery, drug and electronics stores and big-box retailers.

The promotion was unveiled Saturday during NBC’s telecast of the AFC Wild Card Playoffs between the Indianapolis Colts and San Diego Chargers. NBC, which will air the Super Bowl on Feb. 1, has its own interest in making sure the glasses are used, as it will air a 3D episode of its series “Chuck” the following night.

“Monsters vs Aliens” is co-directed by Rob Letterman (“Shark Tale”) and Conrad Vernon (“Shrek 2”), who supervised production of the promotion that will air during the Super Bowl.

The directors said they will be watching the telecast from home. “With beer,” Vernon said, laughing. “We’re going to test the effects of beer and 3D,” said Letterman.

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